Filled wafer with caramel (35%) and cereals (8%) covered with milk chocolate (38%)Crispy filled wafer, chewy caramel & crunchy cereals covered in smooth milk chocolate. No artificial colours, flavours & preservatives.LION® milk chocolate 50g bar is a delicious combination of crispy filled wafer, chewy caramel and crunchy cereals covered in smooth milk chocolate. LION® was launched in th UK in 1976 by Rowntree Mackintosh under the name "Lion Bar", with the strapline "Crunch it, chew it. When you feel like a great big bite" and was soon a roaring success with consumers. It was first produced at the York factory in the UK before being transferred to the Fawdon factory in Newcastle in 1978. In 1988 is was re-branded LION® and now is available in over 40 countries worldwide. The LION® product with its rugged appearance and combination of crispy filled wafer, chewy caramel and crunchy cereals covered in smooth milk chocolate, has provided a substantial, multi-textural bite across the decades. The 1980 TV advertisements 'In the wild' featured real lions filmed on location in their natural habitat - which made for compelling viewing and was then re-enforced with the 'Wild Thing' advertisement in 1986 which again feature the king of the jungle in his natural environment. LION® does not contain any artificial colours, flavours or preservatives.
For allergens, including Cereals containing Gluten, see ingredients in bold
Allergy advice
May Contain Nuts
May Contain Peanuts
May Contain Soya
May contain Peanuts, Nuts and Soya traces
Additives
Free From Artificial Colours
Free From Artificial Flavours
Free From Artificial Preservatives
. *Reference Intake of an average adult (8400kJ/2000kcal), Contains 1 serving, Portions should be adjusted for children of different ages
Typical values
Per 100g
Energy
2014kJ
Energy
480kcal
Fat
21.8g
Of which Saturates
11.6g
Carbohydrate
64.9g
Of which Sugars
44.2g
Fibre
1.5g
Protein
5.4g
Salt
0.47g
Disclaimer
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Items from our fresh service counters may be affected by traces of allergens from other products. If you are affected by a food allergy or intolerance, we suggest you select from our prepacked ranges, the packaging of which detail allergen information.
